
DEVELOPING STORY / 01
AI TOOL SELECTION
01 / 04Claude vs Copilot: What CRE Firms Get Wrong About Both
Every CRE firm on Microsoft 365 is having the same meeting: IT wants Copilot because it is already in the tenant, an analyst wants Claude because of what they saw it do with a rent roll, and someone is asking why the firm should pay for both. The question gets argued as a rivalry. It is actually a category error, and the firms that see through it end up with a cheaper, better stack than the ones that pick a side.

































































